Those of us who want games to be fun are fighting a losing battle against the human brain because fun is a process and routine is its destination.
Quotes on fun
You will frequently read people speaking about a game […] in very artistic terms and then somebody will ask, “But is it fun?” Well, what does it mean to be fun? Is reading Crime and Punishment fun? Is looking at the ceiling of the Sistine Chapel fun? What’s the artistic value of fun?